social media

Maximize Engagement From Your Social Media Posts While You Minimize Risk

With more than a billion users on Facebook and Instagram, half a billion on LinkedIn and more than 300 million on Twitter, social media must never be overlooked as a marketing channel. Through social media, you can communicate with your existing clients and attract new prospects. The conversations here can also provide you with valuableRead More

3 Ways to Avoid a Real Estate Lawsuit When Using Social Media

Social media can be a great way to showcase listings, build relationships, and connect with clients and potential clients. But to maximize its benefits, you need a solid social media strategy. You also need a social media safety plan, so your posts don’t land you in court. Avoiding a real estate lawsuit related to socialRead More

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How to Increase Repeat and Referral Real Estate Business

Earlier this year, Outbound Engine did a survey of 500 real estate professionals. They found that 86 percent of past clients say they would use their agent again or recommend them to others. However, the agents who were polled reported that only 20 percent of their business is returning business. So if 86 percent wouldRead More

agents creating relationships

Top Three Places Successful Real Estate Professionals Go To Build Relationships

Relationships matter in every business, but for real estate professionals, relationships are paramount. As important as relationships are, managing those most critical to your business requires careful thought and action. So how do you know where you need to spend the most time developing relationships that will support you and your business? Read on forRead More

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Set up a Facebook Business Page for Real Estate

Facebook can be used effectively to represent your real estate business.  In 2014, 71% of adults in the US were using Facebook daily. By creating a Facebook business page, you have the potential to get in front of a large chunk of the market. Setting up a page is simple. Take the time to setRead More

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5 Ways to Rock Your Real Estate Brand on Facebook

Facebook has become a source of controversy among business people in all niches for several years. Some say it’s overrated, while others swear by the leads generated from a well designed Facebook ad. Regardless of your current stance on the platform, check out the top 5 tips for maximizing the leverage that Facebook can bringRead More

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